Insights
Posts By Bethany Andrew
From Data to Actionable Intelligence: 5 Ways to Utilize Data in Higher Education Recruiting
Data is an enrollment marketer’s number one weapon. But with so many marketing choices to make in today’s digital landscape, it’s tough to know how to put your data to work in the most effective ways possible. Here are five proven ways to ensure you are using your data to help your institution grow enrollment effectively and responsibly.
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From Inquiry to Enrollment: 3 Proven Strategies to Keep Prospective Students Engaged
It’s no longer enough to get your school in front of students in the early stages of their decision-making process. Your marketing team needs to engage with them throughout the entire process – even after they’ve requested more information. Here’s how to do so effectively.
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Facebook Stories Ads for Enrollment Marketing: Three Things to Know
Instagram introduced Story Ads in January 2017, just six months after Instagram Stories themselves launched. Find out the three things you should know.
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