Insights

Category: Digital Marketing

The Single Most Important Question to Ask Before You Partner With Any Enrollment Marketing Agency

How can you tell if an agency truly wants to partner with you for long term success? Here’s a short list of basic questions to ask any agency in order to help you understand …

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From Data to Actionable Intelligence: 5 Ways to Utilize Data in Your Enrollment Marketing Plan

Data is an enrollment marketer’s number one weapon. But with so many marketing choices to make in today’s digital landscape, it’s tough to know how to put your data to work in the most effective ways possible.

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From Inquiry to Enrollment: 3 Proven Strategies to Keep Prospective Students Engaged

It’s no longer enough to get your school in front of students in the early stages of their decision-making process. Your marketing team needs to engage with them throughout the entire process – even after they’ve requested more information. Here’s how to do so effectively.

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Archer Helps Trinity Law School Grow Advanced Degree Programs

Trinity initially approached Archer looking for help generating inquiry volume with our proven cost-per-inquiry program. But we saw a much greater opportunity than just generating initial inquiries for the university.

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Facebook Stories Ads for Enrollment Marketing: Three Things to Know

Instagram introduced Story Ads in January 2017, just six months after Instagram Stories themselves launched. Find out the three things you should know.

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5 Articles to Help Renew Your Focus on Student Recruitment in 2019

It’s that time of year again. A time for reflection, contemplation and clarity. A time for renewed focus on what’s important – in our lives and in our professions.

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Case Study: Social Audience Targeting Helps Drive Enrollment for Trinity Law School

When our partnership with Trinity Law School began, we implemented a Social Audience Targeting campaign that has seen positive results and presented an opportunity to help identify and market new tracks of specialization within the program.

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