# How To Capture And Keep The Attention Of Today’s Prospective Students: Attention Retention, Episode 6 --- **Featured Image:** [] (https://www.archeredu.com/wp-content/uploads/2025/01/Attention-Retention-FINAL-Featured-Image-–-with-headshots-4.png) --- **Author:** Archer Education **Published:** September 1, 2022 **Updated:** July 16, 2025 --- ## Listen Now: Attention Retention, Episode 6 Together with our friends at Enrollify, Archer Education is bringing you a podcast about attracting and retaining the modern, adult learner. Listen in every other Tuesday this summer for **[Attention Retention] (https://www.enrollify.org/attention-retention) :** a six-part series with Angie Mohr, Clayton Dean, and Zach Busekrus. ## Episode 6: How To Capture And Keep The Attention Of Today’s Prospective Students In this episode, Angie, Clayton, and Zach dive into the importance of playing the enrollment long game. Testing & optimizing, plus strategies to help determine which channels to invest in. Listen as they share their approach for reaching today’s adult learners Stream **Attention Retention** wherever you listen to podcasts. Listen to a new episode every other Tuesday. Listen on [Apple Podcasts] (https://podcasts.apple.com/us/podcast/attention-retention-episode-6-how-to-capture-and-keep/id1480840540?i=1000577774713) , [Google Podcasts] (https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5zaW1wbGVjYXN0LmNvbS91VGRiQWJkQg/episode/NjE3M2I4ZTktZWIyNS00NmRjLTg4MjEtNmE4MDc3YzlmNDQx?sa=X&ved=0CAUQkfYCahcKEwjAnf6o4fP5AhUAAAAAHQAAAAAQAQ) , or [Spotify] (https://open.spotify.com/episode/6rdNuLn1yl7HQCV5ZeFIfX?si=7206d6b56e774de0) . ## About **Attention Retention** **Attention Retention** is a six-part podcast series focusing on attracting, enrolling, and retaining adult learners. This series features [Angie Mohr] (https://www.linkedin.com/in/angiemohr/) , SVP of Student Engagement, [Clayton Dean] (https://www.linkedin.com/in/claytondean14/) , SVP of Agency & Partnership Management, and [Zach Busekrus] (https://www.linkedin.com/in/zacharybusekrus/) from Enrollify. The group explores a new topic on each episode, including the current state of higher education, unique challenges and opportunities of non-traditional learners, how to compete and stand-out amongst national brands, and more. Attention Retention is created in partnership with [Enrollify] (http://enrollify.org/) . [Listen Now] (https://podcasts.enrollify.org/the-enrollify-podcast/attention-retention-episode-2-the-future-of-recruitment-is-niche-reimagining-student-persona-development-in-2022)