Who We Are

ABOUT

The Higher Education Landscape is Constantly Changing

Yet two things seem to hold true: Sustainable enrollment growth is a necessity and student recruitment is becoming more competitive. To stay relevant, Colleges & Universities have to figure out how to provide a valuable education, deliver it in multiple, flexible formats, while providing student support and continuing to attract and retain the right students - ALL with limited time and resources.

You need to make your resources work smarter, not harder. And we’re here to help. Archer Education was founded on the belief that enrollment marketing and recruitment could be smarter and more effective - and that schools should be able to focus on their core competencies instead of worrying about how to reach, enroll and retain right-fit students.

At our core, we’re a team of proven Higher Education marketing experts that love solving challenging problems and we’re on a mission: to redefine enrollment marketing and recruitment. By leveraging technology, analytics and strategy, we help colleges and universities recruit, enroll and retain the next generation of learners.

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OUR TARGETED APPROACH HELPS YOU REACH FURTHER, RECRUIT SMARTER, & GROW FASTER

A smarter path to enrollment growth starts here. Contact us to find out how we can help.

OUR APPROACH

Redefining Enrollment Marketing & Recruitment

We understand that today’s students’ demands and expectations are wildly different than the generations before them. Our unique combination of in-house technology, enrollment marketing expertise and partnership-focused approach is what makes us unique, and more importantly, helps reach today’s generation of learners - no matter where they are in their education journey. We believe there’s a smarter path to enrollment growth.

HERE'S HOW

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Technology Driven

We rely on our expertise to make decisions, but we depend on marketing technology and advanced analytics to make more informed decisions and constantly optimize campaigns - driving the best possible ROI.

Believe in Partnership & Transparency

We’re here to help our partners build sustainable enrollment growth. We believe in flexibility and extensive collaboration based on alignment, trust and transparency - and letting our partners maintain control of the education experience.

Focused on Higher Education

We know Higher Education. In fact, it’s all we do. We specialize in enrollment marketing research, strategy, creative, digital marketing and application management. And we understand that today’s institutions need a full-funnel approach to find, attract and enroll right-fit students.

Proven Higher Education Marketing Experts

Our team of proven Enrollment Marketing Experts have been helping clients achieve growth for the past 25 years. Our team encompasses a diverse range of education marketing and tech backgrounds.

Leadership

At our core, we’re a team of proven Higher Education marketing experts that love solving challenging problems and we’re on a mission: to redefine enrollment marketing and recruitment.

Brian Hartnack

Brian Hartnack

CEO
Brad Gibbs

Brad Gibbs

Executive Vice President
Steve Caldwell

Steve Caldwell

Chief Technology Officer
Eric Hammond

Eric Hammond

Senior Vice President / Technology
John Van Fleet

John Van Fleet

Senior Vice President / Marketing
Brian Keigley

Brian Keigley

Senior VP / Business Development
Lisa Joshua

Lisa Joshua

Vice President / Operations
Arya Yamotahari

Arya Yamotahari

Vice President / Product Management
Kris Little

Kris Little

Vice President / Account Management
Brandon Platt

Brandon Platt

VP / Partnership Development
Anisha Kumar

Anisha Kumar

Vice President / Finance
Nick Admire

Nick Admire

Sr. Director of Digital Marketing
Jennifer Brow

Jennifer Brow

Director of Human Resources
Erik Edmonds

Erik Edmonds

Director of Digital Marketing
Angie Mohr

Angie Mohr

Director of Marketing & Communications