Listen Now: Attention Retention, Episode 3
Together with our friends at Enrollify, Archer Education is bringing you a podcast about attracting and retaining the modern, adult learner. Listen in every other Tuesday this summer for Attention Retention: a six-part series with Angie Mohr, Clayton Dean, and Zach Busekrus.
Episode 3: How To Successfully Attract, Enroll, And Retain Adult Learners
In this episode, Angie, Clayton, and Zach talk through the non-traditional learners: their information needs, communication preferences, and the nuances of attracting and retaining this audience.
Inside this episode:
- What is an adult learner? Plus: 3-4 core adult learner personas
- What messaging resonates with each persona?
- What traditional events and tactics work with this audience?
- The Dos & Don’ts of retaining adult learners
- A programming approach that empowering adult learners
Stream Attention Retention wherever you listen to podcasts. Subscribe to get a new episode every other Tuesday.
About Attention Retention
Attention Retention is a six-part podcast series focusing on attracting, enrolling, and retaining adult learners. This series features Angie Mohr, SVP of Student Engagement, Clayton Dean, SVP of Agency & Partnership Management, and Zach Busekrus from Enrollify. The group explores a new topic on each episode, including the current state of higher education, unique challenges and opportunities of non-traditional learners, how to compete and stand-out amongst national brands, and more.
Attention Retention is created in partnership with Enrollify.
