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The Future of Recruitment is Niche: Attention Retention, Episode 2

Together with our friends at Enrollify, Archer Education is bringing you a podcast about attracting and retaining the modern, adult learner. Listen in every other Tuesday this summer for Attention Retention: a six-part series with Angie Mohr, Clayton Dean, and Zach Busekrus.

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Adapting to the Shift: Student Enrollment Mindset

Savvy prospective students have higher expectations for information gathering ahead of investing in a program or certificate. Higher education marketers can benefit from changing their approach to enrollment marketing.

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Listen Now: Attention Retention, Episode 1

Together with our friends at Enrollify, Archer Education is bringing you a podcast about attracting and retaining the modern, adult learner. Listen in every other Tuesday this summer for Attention Retention: a six-part series with Angie Mohr, Clayton Dean, and Zach Busekrus.

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Is Email Marketing Still Relevant in Higher Ed?

Email marketing strategies still have a place in today’s digital landscape. Find out how to activate a strong and effective email marketing strategy.

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3 College Recruitment Strategies to Help Attract Students

College recruitment strategies have had to adapt rapidly in the past two years. Attracting students requires a completely different approach with today’s always-on digital audience and fewer geographical constraints for online program enrollment. 

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How to Market to College Students: Attracting Prospective Students With Your Website

Understanding how to market to college students isn’t brain surgery, but it does require a deep understanding of what prospective students are looking for. Keep in mind that today’s college-bound students may be the most cost-conscious, practical, and savvy consumers you’ve ever courted.

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Creative Ways to Increase College Enrollment at Your Institution

Learn why higher education institutions should start utilizing new technologies to attract prospective students attention and stand out from competitors.

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Creating Positive Business Environments Through Dynamic Company Objectives

Learn how focusing on dynamic company goals and objectives can help your organization and employees thrive in today’s chaotic distributed work environment.

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Higher Education Branding: 4 Tactics for Telling Your University’s Story

Branding experts at Archer Education discuss the most important higher education branding strategies to implement in 2022.

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Google Analytics for Higher Education: Navigating the GA 4 Upgrade

GA4 comes with several improvements and changes. Learn about Google Analytics for higher education and how to get the most out of the platform upgrade.

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Student Engagement: Why Asking the Right Questions Is Key

Looking to increase student engagement? Among student engagement strategies, asking students questions is one simple way to personalize their experience.

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4 Higher-Ed Enrollment Trends Impacting Private Institutions in 2022

Enrollment trends in the higher-ed market are having a strong impact on private nonprofits. Explore what institutions can do to increase student engagement.

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