Search Engine Optimization

Get Your Name at the Top of the List

Improve and Increase Organic Traffic

Search engine optimization (SEO) has the power to transform your web presence. By optimizing for SEO, we can get your website to appear at the top of the list in relevant search engine results. And we don’t just optimize for obvious program keywords; we develop highly targeted keyword strategies to expand the enrollment funnel and connect you with prospective students at key touchpoints throughout their journey.

SEO Drives Awareness and Enrollment

We use our holistic understanding of the student journey to deliver technical, on-page, off-page, and content recommendations that drive high-quality prospective students who convert.

Drive more of the right traffic

Optimize for higher education industry trends

Build authority through content that drives real results

Reduce the aggregate cost per enrollment over time

How It Works

To start, we analyze the foundational elements of your site. Our performance-based SEO audit provides actionable recommendations we can use to build a solid foundation for your site.

Key Tactics

SEO Audits

We crawl and analyze your site’s technical and on-page SEO to understand its readiness to compete for strategic keywords. This sets the foundation for future performance.

SEO Strategy

We develop a holistic strategy that drives quality traffic while simultaneously increasing domain strength. This approach helps generate high-intent student leads who convert down the funnel.

SEO Sitemap

We identify opportunities to create and optimize pages on your institution’s site for SEO potential. Our goal is to build site structures that promote crawlability and exponential organic growth. 

SEO Reporting

Data tells the story of a program. Through in-depth review of analytics, CRM, and proprietary tools, we provide detailed reports on performance. We aren’t focused on rankings; we’re focused on the data that matters. 

Proven Results

Our efforts have helped our higher education partners appear in millions of search results and generated thousands of leads and monthly organic site visits. We’ve driven as many as 26,000 leads in one year for our partners.

Let’s Talk

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Call Us: 310-574-2243