Category: Digital PR
Leveraging Faculty as a Brand Differentiator
Faculty members make up a huge and important part of the student experience. True product differentiators, your faculty members are unique to your program, and reputable mentions in the press help capture the attention of prospective students. Especially if they are published regularly through nurtured relationships with the press.
2023 Digital PR Strategies, Examples and Functions
Digital public relations raises brand awareness and promotes faculty expertise. Learn how to craft a robust digital PR strategy that produces results.
Takeaways for Higher Education Public Relations Professionals
Don’t underestimate the power of faculty in building effective higher education public relations strategies. Discover the role of PR in higher education.
How to Write a Media Pitch: Examples and Strategies 
Tangible media pitching strategies and media pitch examples that will help you become a PR pitching pro in no time.
The Beginner’s Guide to Cision 
Looking to get an understanding of the Cision software for your PR efforts? Check out these helpful tips and tactics.
5 Best Practices for Effective Help A Reporter Out (HARO) Pitching
Utilizing Help A Reporter Out can be a great way to create high quality media opportunities, but only if you communicate with reporters effectively.
Blogger Outreach Emails: Persuasive Writing Techniques
Find out how persuasive writing techniques can help perfect blogger outreach emails to become more effective at link building.
8 Ways to Get the Most out of Your Press Release
Learn some key tips for when writing your next press release