The Higher Ed Marketing Journal

For colleges and universities on the cusp of digital transformation, choosing the right programs to offer online can be a

Data is an enrollment marketer’s number one weapon. According to Forbes, “companies who adopt data-driven marketing are more likely to

Instagram introduced Story Ads in January 2017, just six months after Instagram Stories themselves launched. This move was followed closely

There are currently 2.8 billion social media users worldwide. This means that over a third of the world’s population is