Social media has been a mainstay of your student recruitment strategy for years now, and that isn’t going to change: Facebook and Instagram in particular are still extremely effective recruitment platforms for savvy colleges and universities. The tactics you implemented a few years ago, however, won’t continue producing the results you need. Today, your social
There are many determining factors when it comes to successfully building, launching, and growing online programs. If your institution is struggling to achieve meaningful growth, then this e-Book is for you.
Utilizing Help A Reporter Out can be a great way to create high quality media opportunities, but only if you communicate with reporters effectively.
Choosing the right programs to offer online can be a critical factor in determining the initiative’s success. While the “right programs” are different for every institution, job market data is one very helpful piece...
How can you tell if an agency truly wants to partner with you for long term success? Here’s a short list of basic questions to ask any agency in order to help you understand ...
Data is an enrollment marketer's number one weapon. But with so many marketing choices to make in today's digital landscape, it’s tough to know how to put your data to work in the most effective ways possible.
It’s no longer enough to get your school in front of students in the early stages of their decision-making process. Your marketing team needs to engage with them throughout the entire process - even after they’ve requested more information. Here’s how to do so effectively.
Trinity initially approached Archer looking for help generating inquiry volume with our proven cost-per-inquiry program. But we saw a much greater opportunity than just generating initial inquiries for the university.
Instagram introduced Story Ads in January 2017, just six months after Instagram Stories themselves launched. Find out the three things you should know.
It's that time of year again. A time for reflection, contemplation and clarity. A time for renewed focus on what's important - in our lives and in our professions.
Campus Explorer, an enrollment marketing services provider with offices in Los Angeles and Kansas City, today announced the launch of a new corporate brand, identity, and focus. The company will now be known as Archer Education.