If your institution is interested in expanding its online programs to new geographies, then this eBook is for you.
This is an exciting time for digital marketing. The platforms, technologies, and analytics available to marketers have never been more plentiful, and the ways in which your prospects respond to their usage is changing every day. At the same time, more and more brands are understanding the importance of digital marketing. The result is continually
Getting the right message to the right prospects at the right time is crucial to getting the right students enrolled. That means the amount of time your marketing team, whether they’re in-house or a partner agency, spends strategizing, crafting, and testing your messaging is significant. Imagine if there was a tool that helped them craft
Social media has been a mainstay of your student recruitment strategy for years now, and that isn’t going to change: Facebook and Instagram in particular are still extremely effective recruitment platforms for savvy colleges and universities. The tactics you implemented a few years ago, however, won’t continue producing the results you need. Today, your social
There are many determining factors when it comes to successfully building, launching, and growing online programs. If your institution is struggling to achieve meaningful growth, then this e-Book is for you.
Utilizing Help A Reporter Out can be a great way to create high quality media opportunities, but only if you communicate with reporters effectively.
Choosing the right programs to offer online can be a critical factor in determining the initiative’s success. While the “right programs” are different for every institution, job market data is one very helpful piece...
How can you tell if an agency truly wants to partner with you for long term success? Here’s a short list of basic questions to ask any agency in order to help you understand ...
Data is an enrollment marketer's number one weapon. But with so many marketing choices to make in today's digital landscape, it’s tough to know how to put your data to work in the most effective ways possible.
It’s no longer enough to get your school in front of students in the early stages of their decision-making process. Your marketing team needs to engage with them throughout the entire process - even after they’ve requested more information. Here’s how to do so effectively.
Trinity initially approached Archer looking for help generating inquiry volume with our proven cost-per-inquiry program. But we saw a much greater opportunity than just generating initial inquiries for the university.
Instagram introduced Story Ads in January 2017, just six months after Instagram Stories themselves launched. Find out the three things you should know.